At REV, our strategies begin with community-led ideas. Then we feed those great ideas with good design – strategy design, physical design, graphic design, etc. We seek partners who share those values. One of the Urban Food Project’s clients, City Meats & Vegetables, couldn’t be more on point these days. Last fall, the UFP team helped owner Randy Newell conduct a focus group to better understand his customers’ needs. That customer intel has formed the basis for strategies we’ve been implementing with Randy since.
Based on feedback from the community, Randy has committed to improving his store with support from UFP. He purchased a new cooler to offer more fresh meat and produce, making it easier for customers to put together fresh meals every day. He commissioned artist Andy Jordon and Woodlawn High School art students to create a mural and hired customer David Todd of Spartan Creative to create a new logo and signage. With support from UFP, he’s launched monthly specials and in-store marketing to inspire meal planning and increase sales. He even sponsored an Easter Egg Dying Contest at April’s Woodlawn Street Market! Check out the winner on his newly-launched Facebook Page. We are excited about all of the progress that’s been made, and we can’t wait to share more updates in the future. Thank you, Randy and City Meats, for your partnership and commitment to serving the Woodlawn community!
It’s a busy week in Woodlawn! Here is the ultimate guide to everything happening this week from the relaunch of Woodlawn Marketplace (with some new vendors – whoop whoop!) to new business openings. If you’re looking for something to keep you busy this weekend make sure to come out and join the festivities!
Aisha Taylor, owner of Bridge + Root, shares eight of the most valuable lessons she has learned since opening her brick and mortar store this summer!
So So Spiffy, a local staging and interior design company, is proud to announce its new retail endeavor, Shopping Shindig. This once-a-month sale will take place at their new warehouse downtown and provide curated collections of designer furniture, art, and home accessories up to 60% off.