For Blueroot Co.’s Jennifer Ryan, quarantine is about meeting her customers where they are right now—and that’s on the internet.
“Thank God for social media, I never thought I’d say that,” she said. “It’s been our gateway to our people and a mechanism for us to communicate.”
She made the decision to close her doors with her customers and employees in mind, and since then, the 2019 Big Pitch finalist has been focused on looking out her ecosystem—customers, farmers and the community on the front lines of the virus.
She and her partner, two-time James Beard award winner Robin Bashinsky are bringing their produce-forward food to Instagram by hosting Sunday Supper and using the profits from their week of pick-up service to not only pay their employees but to also provide meals for healthcare workers.
“It’s a tiny drop in the bucket for what a lot of people are doing, but it’s what we can afford to do,” she said. “It’s what we’re able to do…but we really want to play our part.”
Related News
-
How developers get the gunk off the coolest parts of historic buildings
Filed Under: Downtown Birmingham, Filling Vacant Spaces, Front Page
So, when a switchyard warehouse is ready for a new life as an industrial office, how does its developer/architect/contractor make sure the most unique original architectural details can shine again? Meet the person who makes it happen.
-
Woodlawn Street Market hosts first in-person market of the year on Oct. 24
Filed Under: Front Page, Small Business, Woodlawn, Woodlawn Street Market
Woodlawn Street Market is rolling out its first in-person market of the year on Saturday, October 24 from 10 a.m. to 4 p.m.
-
Exalting In Beauty's Aaliyah Taylor is using Rebound Bham lesson learned to step up her already colorful Instagram game
Filed Under: Front Page, Small Business, Woodlawn Street Market, Workshops
We caught up with Aaliyah Taylor of Exalting in Beauty—who is also a Woodlawn Street Market vendor—to talk about what she learned about social media thanks to Rebound Bham.