It all started after Tamica Banks stumbled upon a Jamaican earring artist in Atlanta. The earrings were bursting with bright colors and beautiful patterns, and Banks felt drawn to the art. Her admiration for the Jamaican jewelry sparked an idea for an Africa-inspired artistic business of her own.
In 2017, Banks founded SoulSistah3.0—making and selling hand–painted earrings, authentic earrings from Ghana and wood–burn earrings. Newer to her brand are natural skin and hair care products and t-shirts. Her business is centered around community, culture and sisterhood, as well as promoting literacy to at-risk youth within the Birmingham community.
“I wanted to start a business to inspire young girls of African descent to see beauty in themselves, their culture and mother country: Africa through sisterhood,” Banks said.
For Banks, giving back to the community where she grew up has always been a top priority. The Woodlawn community holds a special place in her heart because it’s where she worked her first job at McDonald’s on 1st Avenue North and attended Kennedy Middle School and Woodlawn High School.
“You will always see green and gold earrings in my collections,” Banks said. “When I am in the community, I am always at home and love seeing old classmates, which brings back special memories.”
Banks spent 2020 growing her business, creating new products and utilizing digital platforms like Etsy, Facebook, Instagram and her new website to reach her customers.
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