REV's 3-year vision

REV Birmingham is a place-based revitalization and economic development nonprofit on a mission to create vibrant commercial districts.

From 2020 to 2022, we are executing a strategic plan to support entrepreneurs who dream of filling vacant spaces across the city, implement the City Center Master Plan in several downtown districts identified as strategic opportunity areas, and work with the Woodlawn community to strengthen their commercial district.

Now, in the face of COVD-19, REV’s vibrancy-driving work is more important than ever to help the city recover from the pandemic’s economic impact.

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Here’s a look at our 3-year strategic plan:


Vibrancy-creating businesses—supported by REV—create jobs and build Individual & Family wealth.


Expand the strategies below to see more details about how REV’s team will be working in that area from 2020 to 2022.


Downtown Birmingham is the Heart & Soul of the region.


Expand the strategies below to see more details about how REV’s team will be working in that area from 2020 to 2022.


Woodlawn is the hub for equitable entrepreneurship.


Expand the strategies below to see more details about how REV’s team will be working in that area from 2020 to 2022.


The challenges of 2020 are pushing Birmingham to emerge an even stronger city. As Birmingham once again raises its collective voice against racism and continues to adjust to the impacts of COVID-19, REV Birmingham’s team is working hard to find ways to build community and resources in support of an ever-increasingly vibrant city.

And we need your help! Yaysayers like you can help build a more vibrant Birmingham by supporting REV’s business-supporting and place-making work. Give for the good of Birmingham.


Positive words go a long way. Share what you love about Birmingham with #YayBham on social media!


Your donations help REV create vibrancy in Birmingham. From $5 to $5,000, your dollars make a difference.

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We love working with volunteers with a heart for Birmingham. Sign up for our newsletter below and look for the volunteer section in our twice-monthly email.


  • The Big Pitch contestants: where are they now?

    Filed Under: Big Pitch, Front Page, Small Business, Uncategorized

    If you’ve been following REV for a while, you probably remember The Big Pitch Competitions we used to hold back in the day. The Big Pitch presented by PNC was essentially our own little version of Shark Tank. And a lot of your favorite local businesses that participated in this competition now have active retail storefronts that you can go check out. Let’s start with some of our finalists that are based in the City of Birmingham and see what they’ve been up to!

    Read More

  • Downtown Birmingham's latest development is proof that small buildings can have big impacts too!

    Filed Under: Developer, Downtown Birmingham, Filling Vacant Spaces, Front Page, Potential-Proving, Uncategorized

    Have you been to Downtown Birmingham’s newest development located on 25th Street? If not, you need to head down there ASAP and check it out! This new single story development is a product of a collaboration between David Baker Architects (DBA) and Locke General Contractors, led by DBA’s very own Amanda Loper. It is intended to be a “collaborative commercial space in a catalyst development area of Birmingham.” Both DBA and Locke General Contractors will be tenants of the space, along with June Coffee Roasters, Zephyr Barber, and Last Call Baking Cooperative!

    Read More

  • The music scene in downtown Birmingham is booming!

    Filed Under: Downtown Birmingham, Events, Front Page, Uncategorized

    One of Birmingham’s many hidden treasures is the music scene downtown. The sheer volume of concert venues we have in downtown Birmingham is something most people aren’t even aware of – but it really is remarkable! There is truly something for everyone, whether you’re into the smaller, more intimate venues or the large-scale venues for those big name artists. Keep reading to check out some of the cool venues downtown Birmingham has to offer.

    Read More

Questions about our strategic plan?

Set up time with our team to learn more about REV’s vision for 2020-2022 and how we intend to get there!

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