When Taylor Hatchet of Boozer Farms was met with Cahaba Brewing’s order for 400 pounds of blackberries, she knew it was going to be a challenge. However, that didn’t stop her from working with REV’s Urban Food Project to make the Proximity Series Blackberry Dunkelweizen possible!
That kind of increase in demand for Boozer Farms blackberries meant that Hatchet might not be able to offer the fruit at farmers markets this season. Direct sales and farmers markets are one of her biggest avenues for distribution.
“We try to have our volumes match the demand,” she said. “And to have 400 pounds of something at one time was going to be difficult.”
Together, Hatchet and the UFP team came up with a solution that would allow her to supply the large order while still maintaining enough produce to sell at farmers markets. Since the berries were destined for the brewery, they were to be “number two” blackberries – the farm’s “ugly fruit” that is just as delicious but doesn’t make the cut for selling directly to customers. And the Cahaba-bound berries would be frozen to allow Hatchet the entire season to collect the 400-pound order.
“From a farmer’s standpoint, it was an ideal situation,” Hatchet said. “It wasn’t taking our number one product. It was taking number twos, which were certainly perfect for what they’re being used for. We were able to use our entire blackberry season and freeze the number two berries, and, essentially, every berry that got picked at our farm had a home.”
In Boozer Farm’s first year working with REV, Hatchet said the partnership has been nothing but successful, especially as an avenue for local distribution. She loves how UFP creates creative strategies to get her product out.
“It has been a wonderful partnership for us,” she said. “My favorite aspect is that they’re marketing the produce locally. It’s staying in a very close radius to the farm. Our customers, whether at a restaurant or brewery, are close enough to visit the farm or find us at a local market.”
Check out their Facebook to learn how you can support Boozer Farms!
Related News
-
How Magic City Harvest is working towards ending food waste & hunger in Birmingham
Filed Under: Birmingham Food & Drink, Front Page, Get Involved
Ever host an event where you ordered way too much food and end up with more leftovers than you can even fathom? We’ve been there too – until we learned about Magic City Harvest! Magic City Harvest is an organization working towards ending food waste & hunger in the Magic City. They acquire perishable food from schools, wholesale food distributors, restaurants, caterers, churches, event venues and grocery stores to donate to 30 community partners on the frontlines feeding the city’s hungry neighbors.
-
Mother's Day Gift Guide: Local Gifts on the Go
Filed Under: Downtown Birmingham, Front Page, Small Business, Uncategorized
If you’re anything like us, Mother’s Day has snuck up on you and now you’re scrambling to find a gift before next weekend. Well lucky for you, we’re here to save the day! We put together a gift guide for Mother’s Day that will not only leave mom with a smile on her face, but it’ll help you support local businesses right here in the Ham!
-
Alabama Peanut Company: the evolution of a beloved Downtown business
Filed Under: Birmingham Food & Drink, Downtown Birmingham, Front Page, Small Business, Uncategorized
The Alabama Peanut Company has been around for ages and is a Downtown Birmingham staple. Not only do they serve delicious peanuts (both boiled and roasted) but the storefront serves as a reminder of people’s childhoods. Keep reading to learn more about the evolution on the country’s oldest peanut merchant!